Wording on social media can be tricky, since it is considered a form of advertising. We do not want to get your business in hot water by claiming that your product can "cure" a disease or ailment (even if you know it can).

Because of this, we choose our wording wisely in our social media posts:

  • We will not say the word "cure" for any type of product or service, including holistic and naturopathic remedies, health treatments of any kind, supplements, and allopathic medications (among others).

  • We try to generalize statements to cover your behind, so instead of saying "this product does this thing" we will say something more like "this product may help you with this thing".

  • We try our best to avoid making claims about your product or service that could potentially lead to a lawsuit by one of your customers should that person find the claim to be untrue for them.

To learn more about these guidelines, please reference this article by the Federal Trade Commission (FTC): https://www.ftc.gov/tips-advice/business-center/guidance/dietary-supplements-advertising-guide-industry

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